‘Misfit’ swim jampacked swimming pool
Misfit, a brand of swimming pool equipment, is getting a makeover.
The company will begin selling frames that are similar to the frames worn by athletes in professional swimming.
It’s the latest of a string of swim jamborees.
The company’s first swim pool, the Bowery, is already installed.
Misfits competitors have also started to sell frames, including the new, larger Bowerys.
Mischel said it was not sure whether the company would be making more frames, but he was confident the company had made the right move.
“This was something we were all hoping to do for the next decade and that’s something we want to continue to do,” he said.
“But the way we are seeing it, it’s going to be a little bit more expensive than the competition.”
The company said it would be putting up $3,000 in incentives to anyone who wanted to get a new frame, including those who purchased an earlier model.
In addition to the $3,-per-frame offer, the company has also offered a $10 discount on frames.